Who Are You Writing SEO Content For?

A lot of content you see being added to small business websites these days could be called content-rich, but marketing-poor. Why? Because even though it’s written for a certain purpose, it comes across as entirely unconvincing to the people who ultimately matter. In other words, it’s supposed to look really great to the search engine [...]

E-commerce & Internet Piracy

E-commerce Internet Piracy

3 Lessons in E-commerce From Internet Piracy It might seem strange to think that the owners of online stores can learn anything from Internet piracy, a trend that so many in both business and government are trying hard to shut down. But, believe it or not, the fact that so many people think nothing of [...]

Why The Most Important Step In The Web Design Process Is The Easiest To Mess Up

Quick question: What do you think the most important step in the small business web design process is? A lot of clients would probably point to their launch date, the moment they get their first sketches and layouts to look at, or maybe even the day of their first online sale. But in reality, each [...]

An Important Web Design Consideration that Few People See & Everyone Notices

While the title of this article might seem like a real obvious one, we promised that it’s not. It’s just that there are certain things in web design that aren’t always apparent to the naked eye, but can have a significant long-term impact on the way people feel about your pages, and the amount of [...]

3 SEO-Related Reasons To Add Contact Info To Every Page

Even if you have a “contact” page on your website, it’s probably a good idea to put your phone number, e-mail, and even physical address on other pages, too. Part of the reason, of course, has to do with your online marketing goals – it’s just a good idea to have potential customers be able [...]